Advertisements And What They Mean Actually... (Part 1)

#1: On a certain English television channel

A white man is walking along an Asian street market when he sees an Asian girl who wishes to buy doves (pigeons?). The girl only has a few coins and is only able to buy 1 dove, but she needs a lot of the doves for good luck for her brother.

The white man sees this, and whips out his credit card to purchase all the doves in the Indian street market for the little girl.

What It Actually Means:
1. The white man walking admist the Asian street market, the only one wearing white in the advertisement, among the hawkers in the market, suggests that he is of a higher status than the rest of them.

It is also by no coincidence that all the hawkers are Indians, who are dark-skinned, suggesting a hint of indication of slavery of black men under the power of the white man.

2. The white man takes out his credit card, and all the hawkers in the market turn their heads.

If I wanted a prestigious credit card, I would want people of the highest calibre in society to turn heads. It is obvious that Asian street hawkers are stereotyped to fit none of that description.

#2: On a certain English television channel

A commercial for a worldwide courier service shows people, tailors, artists, peasants, holding part of a piece of a fabric and saying "For you, Amy".

The pieces of fabric come together and become a blouse, which is picked up by a man who calls to her friend (wife), who just so happens to be called Amy.

Amy then picks up the blouse and is so delighted, unaware that it is the courier service that has delivered the blouse to her from the hands of all the people in charge of producing the blouse.

What It Actually Means:

Again, another capitalist pig production.

1. Why must the by-production of the blouse involve only Asians, and the final customer depicted, be a white man?

Again, it seems to suggest subtly that the white man is not involved in manual labour work (harvesting of the cotton, sewing of the fabric, dyeing of the fabric etc). Only the Asians are involved in the hard labour, and the white man is only there to enjoy the fruits of the labour (of his slaves), if I may say so humbly.